Wild by Nature — Show Notes
Series 1, Episode 12: Can Profit and Nature Coexist? with Nick Hough-Robbins
Guest: Nick Hough-Robbins
Published: 15 Oct 2026   Duration: 32 min

Summary
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NatureAlpha CEO Nick Hough-Robbins on how business, technology, and conservation can work together — and whether we can build successful businesses while protecting the natural world.

In this episode
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- Why nature matters to every business — how water, soil, forests and biodiversity underpin the products and economies we depend on.
- How childhood summers beside a stream in the British countryside shaped Nick's lifelong connection to nature.
- The hidden financial cost of environmental degradation — why declining ecosystems create real risks for companies, investors and communities.
- How AI and geospatial data are making nature's hidden value visible, from threatened olive groves in southern Italy to the Amazon rainforest.
- What a restored former diamond mining site in Namibia revealed about environmental responsibility and the possibility of restoration.
- How restoring rivers and natural landscapes can reduce flooding and protect infrastructure.
- Why future generations may judge today's businesses by how they managed the natural resources on which prosperity depends.

Topics
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Leadership, Ecology, Finance

Resources
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- NatureAlpha: https://www.naturealpha.ai
- AlphaX — Explore the platform discussed in the episode: https://alphax.ai
- NatureAlpha articles and insights: https://www.naturealpha.ai/articles

Listen: https://podcasts.apple.com/gb/podcast/can-profit-and-nature-coexist-with-nick-hough-robbins/id1895871367?i=1000796441805
Host: Vian Sharif